Behind-The-Scenes | The GxHSP ‘Home for the Holidays’ Collection

ONE MORE DAY! Tomorrow is the launch of the Gibson x Hi Sugarplum Home for the Holidays Collection (but who’s counting!? #me!). I’m thrilled you guys are as excited as me, and I can’t wait to share it all with you tomorrow morning! (Email subscribers get access hours before everyone else! Sign up HERE.)

Today I thought it would be fun to take you behind the scenes, and share a bit of the design process and photoshoot. Not to mention, the incredible cabin we rented as the backdrop.

The design process for ‘Home for the Holidays‘ actually started in June… before we even launched our ‘Celebrate Summer‘ Collection! So while I was shooting and talking about Summer pieces, I was also dreaming up Holiday! (Something similar is happening now, as we’re already hard at work on Collection #8!)

In ‘normal’ times, it’s tricky enough to predict trends, and determine your needs several seasons out. Throw a pandemic in the mix, and it’s downright nerve-racking! We had no idea what our world had in store the next week, let alone months down the line!!

So we set out to create a Collection that both met us where we were, and where we hoped we’d be… whether that’s cozy at home, or celebrating with loved ones. Regardless, we wanted to design pieces that captured the feelings of joy and magic of the season. Plus, we all want quality pieces that will last beyond the season, and become closet staples for years to come.

The incredible design team at Gibsonlook blew me away with their initial mood board presentation, and together we fine-tuned every piece until it was exactly right… from inception to sketches to fabric and color selections to fit! Hours upon hours were poured in to this Collection, and all via Zoom! Well, that and daily Fed-Ex deliveries! And I couldn’t be more proud of what we created!!

After months of designing and fitting the pieces, it’s time to bring it to life so we can share it with YOU!! The photoshoot is the finishing piece, and this dream team makes it happen. Val and Suzie arrived and we set out for our cabin in the woods… with a few fun road trip stops along the way.


on Val: Quilted Pullover | Knit Jogger Pants (20% off with code SUGARPLUM20)
on me: Racerback Ribbed Tank | Cropped Wide Leg Pants (Both 20% off with code SUGARPLUM20) | Sandals | Heart Necklace
on Suzie: Racerback Ribbed Tank | Leopard Joggers (Both 20% off with code SUGARPLUM20)

We searched far and wide for a location to shoot this Collection… we needed something cozy, but also a little glam, and of course private. When we stumbled on this house, ‘Inspiration Lodge,’ we knew we had a winner. But we were still blown away by how incredible it was in person.

And as it turned out, it was the absolute perfect backdrop for ‘Home for the Holidays.’ In fact, the majority of the Collection was shot on that beautiful front porch!


on Val: Quilted Pullover | Knit Jogger Pants (20% off with code SUGARPLUM20)
on me: Racerback Ribbed Tank | Cropped Wide Leg Pants (Both 20% off with code SUGARPLUM20) | Sandals | Heart Necklace
on Suzie: Racerback Ribbed Tank | Leopard Joggers (Both 20% off with code SUGARPLUM20)

Everything about this house was luxury and top-of-the-line, including the owners! You can find the direct listing HERE (it sleeps 20!), and all the cabins Tin Star Co has available HERE (a range of sizes). But the Beavers Bend area is stunning, so they book up quickly! I follow them on Instagram HERE for last-minute deals and tips on the area.

Once we arrived and stopped gawking, it was time to get to work! Mama Sugarplum had everything hung and organized in no time.

Fun Sidenote: Not one thing required steaming… ‘Home for the Holidays‘ packed like a dream!!

This never gets old… I thank God for each of you every day!


Leopard Tank | Leopard Joggers (Both 20% off with code SUGARPLUM20) | Sherpa Jacket | Fuzzy Slippers

The next morning started before dawn, and Suzie worked her magic on my tired face. I’ll share our makeup and lip colors soon!


Detox Eye Patches | Leopard Tank (20% off with code SUGARPLUM20)

Once I was dressed… this Dream Team (including Mama Sugarplum) worked tirelessly to capture every piece in the Collection. For the next 12 hours, I was primped and posed by the best! My gosh I love these girls!!!


on Suzie: Racerback Ribbed Tank | Pocket Joggers | Fuzzy Slippers
on Val: | Leopard Tank | Leopard Joggers | Fuzzy Slippers
(Tops and joggers 20% off with code SUGARPLUM20)


on Suzie: Hoodie Sweatshirt | Pocket Joggers | Fuzzy Slippers
on Mama SP: Fleece Tunic | Fleece Joggers | Slip On Sneakers
(Tops and joggers 20% off with code SUGARPLUM20)

It’s always an honor to have Val shooting our Collections… she is insanely talented and her photos brought the Collection to life! She radiates more joy and kindness than anyone I’ve ever met, and has such a passion for what she does. Everyone should have the joy of knowing her, and the feeling of being seen through her lens.

Fun Fact: I actually met Val 5 years ago on our first trip with Princess Cruises, and we instantly clicked. When I got my first Collection with Gibson, I thought of her immediately! She then introduced me to Suzie as her make-up artist of choice to work with… and the rest is girl-crush history! A day doesn’t go by we don’t FaceTime or MarcoPolo.


on Val: Sherpa Jacket | Fuzzy Slippers | Fleece Joggers


on Mama SP: Fleece Tunic | Fleece Joggers | Slip On Sneakers


Fleece Tunic

I love having Mama Sugarplum with me for these shoots… she’s so helpful and calming, and keeps everything super organized! Plus, she’s a whiz in the kitchen and keeps us fed and happy!


Twist Front Tunic | High Waist Knit Leggings | Leopard Flats (50% off!)


Twist Front Tunic | High Waist Knit Leggings | Leopard Flats (50% off!)

We captured THIRTY combos the first day, so the second day had a more leisurely start… of course we were in cozies every chance we had. It’s safe to say we’re all Team Gibson, ha!


on Val: Hoodie Sweatshirt | Leopard Joggers | Fuzzy Slippers
on me: Circle Cardigan | Leopard Tank | Leopard Joggers | Fuzzy Slippers
on Suzie: Hoodie Sweatshirt | Pocket Joggers | Fuzzy Slippers
(Hoodies, tank, and joggers are 20% off with code SUGARPLUM20)


on Suzie: Racerback Ribbed Tank | Pocket Joggers (Both 20% off with code SUGARPLUM20)


on me: Straight Leg Cropped Jeans | Heart Hoop Earrings
on Val: Leopard Tank | Leopard Joggers (Both 20% off with code SUGARPLUM20) | Fuzzy Slippers


Fuzzy Slippers


on Suzie: Leopard Top coming tomorrow!
on Val: Racerback Ribbed Tank | Knit Jogger Pants (Both 20% off with code SUGARPLUM20)


Twist Front Tunic | High Waist Knit Leggings | Leopard Flats (50% off!)

We wrapped before sunset the last night, and raced over to enjoy Beavers Bend State Park, and hiked the beautiful Friends Trail. (Read more about that HERE.)


Quilted Pullover | Fuzzy Vest in Pigeon Blue | Snap Fleece Pullover


on Val: Quilted Pullover | Knit Jogger Pants (20% off with code SUGARPLUM20)
on me: Racerback Ribbed Tank | Cropped Wide Leg Pants (Both 20% off with code SUGARPLUM20) | Sandals | Heart Necklace
on Suzie: Racerback Ribbed Tank | Leopard Joggers (Both 20% off with code SUGARPLUM20)

 

It’s humbling to be surrounded by such kind, talented women, with so much passion for their jobs and respect for each other! To bring a Collection to life requires a lot of moving parts, and I couldn’t have done it without the entire Gibsonlook Team and these gals. All my gratitude to everyone for their patience, talents, support, and unlimited enthusiasm for this project. I’m beyond proud of what we’ve created together, and can’t wait to share the fruits of our labor!

And a special thanks to YOU, darling friends, for your endless support, kind words, and enthusiasm surrounding our latest launch. I have these amazing opportunities because of your support and encouragement. I feel incredibly fortunate to be part of this amazing community.

I can’t wait for you to finally see the the full ‘Home for the Holidays’ Collection tomorrow! See you back here around 7am CST!

PS… Get early shopping access by subscribing to my emails HEREI’m giving one lucky Hi Sugarplum subscriber a $500 Gibonlook gift card! Simply subscribe HERE, and I’ll choose a random winner tonight, just in time to shop the Collection (current subscribers automatically entered)!

 

Leave a Comment

17 Comments

  1. Bernadine wrote:

    Congratulations!!
    Fun post to read would be from one of the Gibson team members giving insight from their end. Where do they find inspiration, come up with ideas, what it’s like working with you etc. Love love behind the scene posts

    Posted 10.21.20 Reply
  2. Katherine wrote:

    Your time at that amazing cabin looked like so much fun–even though I know you and your team of three worked hard at the same time! Looking forward to seeing everything you all have worked on in this collection tomorrow, bright and early!

    Posted 10.21.20 Reply
    • Cassie wrote:

      Thank you so much, Katherine!! It’s an incredible feeling to love the people you work with!

      Posted 10.21.20 Reply
  3. Mary Pat Moll wrote:

    Hi Cassie! What a fun shoot! Would you mind sharing your sizing tips for the cute grey leopard joggers and tank shown throughout this post?? Thank you!!

    Posted 10.21.20 Reply
    • Cassie wrote:

      Yes ma’am!! I found it to run big, so I sized down to an XXS. It’s so cute and comfy!!

      Posted 10.21.20 Reply
  4. steph wrote:

    hi what size are u wearing in the leopard tank?

    Posted 10.21.20 Reply
    • Cassie wrote:

      Hi Steph! I sized down in that set (it runs big!)…I’m wearing an XXS in top and bottom

      Posted 10.21.20 Reply
  5. Danna wrote:

    Can’t wait to see it!! I just love how Mamma Sugarplum is included in the blessing of your career. You can tell you are her girl and your happiness is her happiness, just the way it should be! Love that you have created a joyful tribe of women helping you be your best!

    Posted 10.21.20 Reply
    • Cassie wrote:

      I couldn’t do it without her!! xo. C

      Posted 10.21.20 Reply
    • Cassie wrote:

      Thank you so so much, Danna! I feel completely the same way, so incredibly blessed with Mama Sugarplum and the rest of my girl squad! <3 Cassie

      Posted 10.21.20 Reply
  6. Carrie Duncan wrote:

    Long time fan and subscriber! Though they’ve all been fabulous, this is my fave!!! Love seeing your well deserved success!!!

    Posted 10.21.20 Reply
    • Cassie wrote:

      SO SWEET, Carrie, thank you!!!! And thank you for reading! xo, C

      Posted 10.21.20 Reply
  7. I really am so thrilled for you with every new collection, but in this one you look SO relaxed and happy (I’m sure relaxation is not what you feel while shooting!). Congratulations on letting your happy shine through – this collection is gorgeous, as are you. You and MamaSP and your crew all seem like people I would love to know! xox

    Posted 10.22.20 Reply
    • Cassie wrote:

      Oh Karen, thank you SO much! It was a dream location with the dream team! xo, C

      Posted 10.22.20 Reply
  8. Christine wrote:

    Hi Cassie. Love when u share your home and your home style. Do you have a Dining room you could share? I’m looking for new DR furniture & need some inspiration!

    Posted 10.28.20 Reply